These users also believe dating sites and apps generally make the process of dating easier.
Single and looking refers to people who are not in a committed relationship but may be casually dating and are looking for dates or a relationship 15% of the sample.
Those might be all types of people, but the closer they are to the field of your writing, the more your text is going to benefit from those words.
These relationship-focused posts tend to have a bigger impact on women than men.
Our decisions are also affected by the way in which choices are presented to us, and in online dating, choices are certainly presented differently from how they would be presented in real life.
If it does not sound natural to you, consider adding another sentence.